Channel 4 and Weston College Deliver Apprenticeship Workshops

Weston College recently delivered a highly successful series of online apprenticeship preparation workshops in collaboration with Channel 4, delivered in partnership with their 4Skills team. These sessions were specifically designed to support learners in advance of the Channel 4 Apprenticeship Programme, which is due to launch in January 2026, and to demystify the application and recruitment process for a highly competitive creative employer.

The workshops were well attended, with over 120 learners taking part from a wide range of curriculum areas, including Media, Creative, A Levels, Digital, Business, The King’s Trust, and SEND pathways. This broad engagement highlights both the strong interest in creative industry opportunities and the accessibility of the sessions across diverse learner groups.

Throughout the workshops, learners gained valuable and practical insight into the Channel 4 recruitment journey. This included guidance on completing high-quality applications, preparing for interviews, and approaching project-based assessment tasks with confidence. Particular emphasis was placed on the importance of values, behaviours, and transferable skills, alongside the attributes Channel 4 seek in aspiring apprentices entering the creative industries.

A key highlight of the sessions was the opportunity for learners to hear directly from current Channel 4 apprentices. Their first-hand experiences provided an authentic and relatable perspective on routes into the organisation, offering honest insights into day-to-day working life, progression opportunities, and what differentiates successful applicants. This peer-to-peer element proved especially impactful in building learner confidence and aspiration.

The positive impact of the workshops has been immediate and tangible. A number of learners have already submitted apprenticeship applications following the sessions, demonstrating increased confidence, motivation, and readiness to progress to the next stage of their career journey.

Overall, this collaboration showcases the strength and effectiveness of our wider Career Excellence employer partnerships and reinforces the value of targeted, employer-led enrichment activity in supporting learner progression into high-profile apprenticeship opportunities. Further collaborative activity with Channel 4 is planned for 2026, ensuring continued engagement and sustained impact for future cohorts.