Occupation | Weston College

Public relations professional

Public relations professionals plan, organise and co-ordinate the activities that promote the image and understanding of an organisation and its products or services to consumers, businesses, members of the public and other specified audiences.

Tasks

  • Discusses issues of business strategy, products, services and target client base with senior colleagues to identify public relations requirements.
  • Writes, edits and arranges for the effective distribution of press releases, newsletters and other public relations material.
  • Addresses individuals, clients and other target groups through meetings, presentations, the media and other events to enhance the public image of an organisation.
  • Develops and implements tools to monitor and evaluate the effectiveness of public relations exercises.

Typical Education Level

Level 4-6

Most entrants possess A levels/H grades and a degree or equivalent qualification. Further professional qualifications are available.

Will retirement created job openings

In the UK, 9% in this profession are aged 55 or above.* They will likely retire in the next 10 years, creating a demand for new workers

*This is based on national data

£20,319

Average annual earnings

The current average wage for public relations professional is £20,319

1,192 positions

Current Employment

The number of jobs in the career for the current year is 1,192. Job counts include both employed and self-employed persons, and do not distinguish between full- and part-time jobs.

2 jobs

Job Postings

Over the past year, 2 jobs have been posted for public relations professional roles.

How well does it pay?

Normal pay for this occupation is £20,319 per year. That is about £1,693 per month or £10.42 per hour. New workers generally start on £13,026, while highly experienced workers can earn as much as £35,217

Is it growing or declining?

This career has remained the same over the last 2 years, and is expected to remain the same over the next 4 years. Currently, 1,192 people are employed in the region.

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