Marketing or Sales Director
Tasks
- Produces and/or assesses reports and recommendations concerning marketing, advertising and sales strategies.
- Stays abreast of changes in market trends and advertising rates.
- Controls the recruitment and training of staff.
- Examines and analyses sales figures, advises on and monitors marketing campaigns and promotional activities.
- Conceives advertising campaigns to impart the desired product image in an effective and economical way.
- Defines target group for advertising campaigns and implements strategy through appropriate media planning work.
- Discusses employer’s or clients’ requirements, plans and monitors surveys and analyses of customers’ reactions to products.
- Liaises with client to discuss product/service to be marketed and develops the most appropriate strategy to deliver the objectives.
Typical Education Level
Honours, Bachelor's degree
Will retirement created job openings
In the UK, 18% in this profession are aged 55 or above.* They will likely retire in the next 10 years, creating a demand for new workers
*This is based on national data
£63,546 Average wage
Average annual earnings
The current average wage for marketing or sales director is £63,546
5,869 positions
Current Employment
The number of jobs in the career for the current year is 5,869. Job counts include both employed and self-employed persons, and do not distinguish between full- and part-time jobs.
jobs
Job Postings
Over the past year, jobs have been posted for marketing or sales director roles.
How well does it pay?
Normal pay for this occupation is £63,546 per year. That is about £5,296 per month or £32.59 per hour. New workers generally start on £30,467, while highly experienced workers can earn as much as £140,097
Is it growing or declining?
This career has remained the same over the last 2 years, and is expected to remain the same over the next 4 years. Currently, 5,869 people are employed in the region.
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